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Microsoft’s Azure roars ahead with major revenue boost

Date: July 28, 2016 Author: Stephan Buys Category: Article Technology Tags: Comments: 0

Microsoft's Azure roars ahead with major revenue boost. Azure, the cloud-computing service provided by Microsoft to companies of all sizes and all over the globe, has reported a more than doubling in revenue as more companies choose its offering over that of rivals such as Amazon Web Services.

Amid a general decline in PC sales and increasing numbers of companies ditching their on-site IT for cloud services, Microsoft has been investing heavily in Azure to compete with market leaders and win more business, a strategy that now appears to be paying off.

For the full financial year, to the end of June, Azure brought in $12.1 billion to add to the company's overall $85.3 billion in revenue, with an increase of 102% for the cloud service in the last quarter (see the full earnings report here).

Companies are lured to Azure because of significant cost savings in using the service over running an in-house network, and also due to greater efficiencies that make them more competitive in the marketplace as well as high levels of security and nearly 100% guaranteed uptime.

For Microsoft, Azure represents stellar growth for the company at a time when it can no longer rely entirely on its Windows suite of software to generate maximum revenue. CEO Satya Nadella said the new figures represented a milestone for Azure, and that it now stood to reap even greater financial rewards.

“This past year was pivotal in both our own transformation and in partnering with our customers who are navigating their own digital transformations,” he said. “The Microsoft Cloud is seeing significant customer momentum and we’re well positioned to reach new opportunities in the year ahead.”

The news came amid another major boost for Azure, with one of the US's largest corporations, aircraft manufacturer Boeing, announcing that after having trialled Amazon's and other cloud services, it had decided to shift its analytics apps, for fuel and maintenance, to Azure.

“It just became apparent that we needed to centralise around one cloud technology,” company executive Kevin Crowley told the Wall Street Journal.

For more about Azure and how cloud computing can benefit your business, contact leading IT support company NSIS IT today and our professionals will be happy to tell you more.

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